To provide the highest quality care for a fair fee, in the most comfortable and carefree environment that we can possible create.

Above all, both Dr. Gilmor and Dr. Phillips are committed to the ethical treatment of their patients. Dr. Gilmor, Dr. Phillips and his staff follow the code of ethics set forth by the American College of Dentist:

It is our intrinsic duty to:

• Value truthfulness as the basis for trust in the dentist-patient relationship (Veracity)
• Treat all individuals and groups in a fair and equitable manner (Justice)
• Recognize the dignity and intrinsic worth of individuals and their rights to make choices (Autonomy)
• Respect the rights of individuals to hold disparate views in ethics discourse and dialogue as these views arise from diverse personal, ethnic, or cultural norms (Tolerance)
• Be sensitive to and empathizes with individual and societal needs for comfort and help (Compassion)
• Strive to achieve the highest level of knowledge, skills, and ability within his or her capacity (Competence)
• Be committed to involvement in professional endeavors that enhance knowledge, skills, judgment, and intellectual development for the benefit of society (Professionalism)
• Act in the best interests of patients and society even when there are conflicts with the dentist’s personal self interest (Beneficence)
• Incorporate core values as the basis for ethical practice and the foundation for honorable character (Integrity)